Greg Mitchell Motors has made every effort to ensure the accuracy of the information contained on this site.
Whilst every effort is made to produce up-to-date products and specifications, this site should not be regarded as an infallible guide to our vehicles' products and services, nor does it constitute an offer for the sale of any particular vehicle.
The Policy
This privacy policy sets out how we gather, use, hold, share, disclose and protect (“process”) any personal information that you give to us when you use Greg Mitchell Motors. By continuing to use Greg Mitchell Motors you are accepting this policy.
Some personal data information is essential to Greg Mitchell Motors functioning and our supplying a service to you. If you do not wish to allow us to process your data then you will not be able to use our services.
Useful contact details and a summary of the control you have over your personal data can be found at the end of this policy.
Compliance
In processing personal data, we will comply with relevant legislation in force from time to time in the UK. We may change this policy, without notice from time to time by updating this policy as we improve our service to you and as relevant Data Protection legislation comes into force. Your personal information will continue to be held in accordance with our policy as it develops. We will not reduce your rights under this policy without your explicit consent.
Legal Basis for Processing
Likely Processing
We gather data from two groups
- the non-registered viewer of our website in which our services are described (“Viewer”)
- those making enquiries for test drives and for other information (“Enquirers”)
III. Our customers applying for finance or other applications (“Customers”)
Where you are merely a Viewer, we will normally only gather data indirectly but might also do so directly if you i) request further information from use ii) engages with us on social media as examples.
Whether you are our Enquirers or Customers, we will gather data indirectly and directly.
Lawful Basis
We are required to process your personal data in a lawful, fair and transparent manner.
Consent – where you are a Viewer you will be accepting our cookie policy in order to continue to view how our services operate. We detail below the extent of indirect use of data which is anonymised and is not designed to identify you individually.
Contract – where you are Customer inquiring about obtaining finance or entering into a contract with us in, or during the process of registering with us, we process data necessary to answer your enquiry and process your account in order to provide you with these services. Our service may include being in contact with you as follow up even after your initial question has been answered, to maintain your registration with us including carrying out verification checks.
Legitimate Activities – where we are required to store or use the information for legal purposes, for example where you are requesting a test drive or we are following up a vehicle purchase with MOT reminders or you have been a customer for contractual purposes as above, we do so as part of our legitimate activities as a lawful business.
Website Tracking Technology
Our website uses tracking technology to help us to analyse user behaviour. Google Analytics is an example of this technology. It is an analysis service by Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Google Analytics allows us to analyse the use of our website application usage.
The information about your visit collected by Google Analytics is usually transferred to a Google server in the USA and saved there. Google will use the information collected on behalf of the application operator to evaluate the users' use of the application, to compile reports about the users' activities within this application, and to provide further services for the application operator related to the use of the application.
You can find more information about what data can be collected via Google Analytics at Google Analytics Support
By using the website, the user explicitly consents that his or her information is collected via Google Analytics.
What we might collect
Greg Mitchell Motors collects the following types of information.
- identification of your past and current use of Greg Mitchell Motors
- technical information from your device to enable it to interact with our system
- information about your visits including page response time, pages visited, methods of browsing and similar
Direct Information Gathering
Some personal data may be processed by us when you have requested a product or service from us, whether as part of an agreement to purchase from us or merely requesting further contact from Greg Mitchell Motors.
Risk and Personal Data
Please note that sending information over the internet is not completely secure and we cannot guarantee the security of your data while it is in transit. Any data you send is at your own risk. Please do not include sensitive personal data sent over the internet.
What we might collect
- Name
- Contact information including postal address, email address and telephone contact details depending on the service you are requesting
- Demographic information such as postcode and location
- Other information relevant to your existing car, vehicle and price preferences, driving licence status, availability
- Interest in customer surveys and/or offers
Compilation of Data
In order for the vehicle search function on Greg Mitchell Motors to operate, it is essential that we hold onto and connect data together to identify you and your preferences. This will include location data, your name and similar information, demographic information (for example the number of seats required), price or finance options.
Location Data
We use a third-party provider to recognise and populate postcode searches. Holding of this data including search histories is held in accordance with the privacy policies of these third parties. We use our reasonable endeavours to ensure that such policies will not diminish your rights. We do not link historical searches with your name.
Testimonials
We would be delighted if you would provide us with testimonials of your great experiences with us. We will review these before placing them on our marketing literature including our website and will only use your first name or an assumed name if you so wish. Should you wish for your testimonial to be removed please let us know using the contact details provided below.
Initial Response
We require your personal information to handle our initial response with you. To improve your customer experience, and based on feedback we receive, we may vary from time to time the types of information we ask for. Common types of information we ask for might include:
Location Data: we take your location details in order to inform you where we are located closest to you and how you can travel to us. This will also inform us of where your local dealer is and enable us to further handle your personal information accordingly.
Vehicle search: the data we compile from you relating to your vehicle searches enable us to provide you with immediate search results automatically generated. Further compilation of your data is likely to be done by your local dealer when reviewing an expression of interest by you in order to make further suggestions. Such further searches may be intuitive rather than automated.
Brochure Requests: we take your name and address to accurately send to you our latest sales brochure.
Test Drives: we take your name and address to enable you to come and test drive one of our cars. In addition, we may require you to supply beforehand information related to your lawfully being allowed to test drive one of our cars. We may need to hold this information for an extended period for legal reasons in order to deal with any complaints that arise from the test drive or to supply to our insurance company. Details other than your name and address will be kept differently.
Finance Application: we don’t take your personal financial details but direct you to a third party who will take a number of details concerning your financial status. We work closely with this third party but we are not the same company and you must assure yourself that you are content with their privacy policy.
Future Marketing
depending on your consent we may periodically use your contact details to send you promotional emails or texts about new products, special offers or other information which we think you may find interesting using the contact details which you have provided
depending on your consent to contact you, using your contact details, for market research purposes
depending on your consent, supply of your contact details to third parties for use with related marketing messages
Request for Deletion of information
If you have provided your consent to receive future marketing messages then we will hold this information until you indicate that you no longer wish to receive messages from us.
If you contact us to indicate that you no longer wish to receive messages from us we may store that indication centrally.
Linking to other websites
Similarly, our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Note also that third-party cookies might be downloaded onto your device as a result of your use of this website, for example, if you were to send information to or from this website to your social media account your account may require the use of such cookies to enable this transfer to take place. These cookies are not under our control and we disclaim any responsibility for the acts of third-party cookies.
Posting Comments & social media
Please note that if you choose to post comments on this website or via our social media accounts containing personal data, we cannot accept responsibility for the use or misuse of such data by others who have access to such posts and we suggest that you consider carefully before posting any such data. Please note that we may review tracking data generated by social media providers such as Facebook to measure how useful our social media presence is for you.
Social Media Data Gathering
We employ technology to help us identify when you might have encountered us through social media or to send you targeted marketing messages relating to products, we have to offer during your social media experience. The use of this technology does result in our holding your personal contact details and likes and dislikes. We do not categorise this information based on what the law describes as “sensitive personal data”.
Data Requests
You may request details of personal information which we hold about you under the relevant Data Protection legislation in force at the time (a “Data Subject Access Request”). If you would like a copy of the information held about you, please email us.
Data Correction, Complaints & Deletions
If you believe that any information, we are processing on you
is incorrect or incomplete, (perhaps for example because you have seen your name spelt incorrectly or someone else has received a call meant for you) or
is being misused (perhaps for example a company you don’t know has contacted you using information you supplied to us and you didn’t agree to this), or
should no longer be processed by us (perhaps for example because you no longer wish to be contacted)
then please email us as soon as possible. We will promptly correct or delete any information found to be incorrect or no longer necessary and deal with your complaint.
We ask that if you have any concerns, you first approach us via our contact email address (info@gmmotorsni.com) or telephone number (028 816 59966)
Should you wish to take the matter further we ask that you contact us in writing setting out your concerns in detail to enable us to provide you with an effective response.
Copyright
All rights, including copyright and database right, in the website and its contents, are owned by or licensed to Greg Mitchell Motors, or otherwise used by Greg Mitchell Motors as permitted by applicable law or the copyright holder. You may not copy, reproduce, republish, download, post, broadcast or transmit any text, images, graphic, logo, button, icon, image and their selection and arrangement thereof, and any underlying source code and software, for any commercial or public purpose without prior written permission from Greg Mitchell Motors or the copyright holder.
You may not adapt, alter or create any of the material or information in this site or use it for any other purpose other than for your personal non-commercial use. You agree to use this site only for lawful purposes.
Greg Mitchell Motors reserves the right to use for its own purposes any material submitted to the site, including text and images, either on the site or in any other form, including for publicity purposes. Greg Mitchell Motors reserves the right to monitor submissions to the site and to edit or reject any submissions.
Disclaimer
We try to ensure that information on our site is accurate, complete and up-to-date. In using this site, however, you agree to be bound by the Terms & Conditions, which take effect on the date when you first use the site.
Without prejudice to your statutory rights, the site and all information, text, names, images, pictures, logos, links and icons and other materials (without limitation) are provided 'AS IS' and on an 'IS AVAILABLE' basis without representation warranty or endorsement, express or implied. In particular, we do not warrant or represent the accuracy or completeness of information provided on this site nor do we guarantee that use of this site will be uninterrupted or error-free, or that the site and its servers are free of computer viruses or bugs.
In no event will Greg Mitchell Motors be liable to any person for any damage or loss that may arise from the use of any information contained in our site or products displayed on our site, including, without limitation, indirect or consequential damages, or any damages whatsoever arising from use or loss of use, data, or profits, whether in action of contract, negligence or other tortious action, arising out of or in connection with the use of the site.
Notwithstanding anything else in these Terms & Conditions, we will not be liable for claims relating to the functionality or availability of this site.
Trademarks
All names, images, logos identifying Greg Mitchell Motors are proprietary marks of Greg Mitchell Motors. All third party brand, product, service and company names contained on this site are the trademarks, service marks and trade names of their respective holders. Greg Mitchell Motors does not give permission for their use by any person other than the holders. Any such use may constitute an infringement of the holders' rights.
External links
Greg Mitchell Motors does not represent, warrant, endorse or hold responsibility over any external sites that may be linked to and from this site. Any external site that you visit by clicking through a link on this site is outside the control of Greg Mitchell Motors and you visit entirely at your own risk.
Software disclaimer
The software downloads from this site have been thoroughly scanned and tested at all stages of production, but - as with all new software - we still recommend that you run a virus checker before use. We also recommend that you have an up-to-date backup of your hard disk before using the software. Greg Mitchell Motors cannot accept responsibility for any disruption, damage and/or loss of data on your data or computer system that may occur while using the software. Consult your network administrator before installing any software on a networked computer.
Cookies
This web site uses cookies in a number of ways which are as follows:
Aggregated Site Usage Statistics
Cookies may be placed on your computer, phone or other Internet device to provide us with aggregated data of the usage of this site and the mediums which are driving traffic to the site. The data gathered by these is aggregated and therefore your individual usage of this site cannot be attributed to you.
Essential Site Features
Cookies may be placed upon your computer, phone or other Internet device in order to provide essential site features such as allowing you to compare different cars in stock and complete enquiry forms quickly.
Complimentary Site Features
The site may also use Cookies for certain complimentary purposes such as showing you the car that you last looked at on the home page. All these functions are designed to improve your experience of using the site. If you don't want this site to place Cookies on your device you can disable these using your Internet Browser settings.
Jurisdiction
These Terms & Conditions shall be governed by and construed in accordance with the laws of England and Wales. Disputes arising here shall be exclusively subject to the jurisdiction of the courts of England and Wales.
If any of these Terms should be determined to be illegal, invalid or otherwise unenforceable by reason of the laws of any state or country in which these Terms are intended to be effective, it shall be severed and deleted from this clause. All other Terms of Use and Terms & Conditions shall remain in full force and continue to be binding and enforceable.
Greg Mitchell Motors reserves the right to change any of its terms and conditions at any time by posting changes online.
If you do not accept these Terms in full, you must stop using this website immediately.